Author Topic: Chronic back pain  (Read 12683 times)


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Chronic back pain
« on: October 03, 2014, 10:47:32 AM »
Hello! I have chronic back pain and am torn between your two products. While the ColdCure is supposed to relieve pain, I often gravitate more towards heat. Is the BFST effective at providing relief from back pain? I'm just not too sure if I want to use something cold. Thanks for your help!


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Re: Chronic back pain
« Reply #1 on: October 03, 2014, 12:58:18 PM »
Thank you for your enquiry and for your interest in King Brand.

I am sorry to hear of the back pain you are experiencing. Our ColdCure Back Wrap will not only help relieve the pain you are experiencing, but will also reduce any internal inflammation you may have. This is especially important if you are active and tend to often strain the area. Our BFST Back Wrap, although not a heating device, does emit some warmth, but simply as a byproduct of the technology. Heat, although relaxing, promotes blood flow only to the skin surface. In order to heal damage within, blood flow must be promoted below the dermal layer, deep within the soft tissue. Our BFST wrap emits electro-magnetic energy that will increase the circulation to the soft tissue area being treated. This increased blood flow carries the oxygen and nutrients soft tissue injuries need to heal. Our bodies natural ability to heal brings any injured area blood flow, however, the rate at which it does so is very slow. Our BFST wraps simply speeds up this process.

I hope I have answered your questions. I have also included our 'Back Injury' site for more information:

If you have any other questions, please do not hesitate to contact us.
Customer Service: 1-877-661-5239

Kind regards,