King Brand Company
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Rapid Healing Devices
For Back Injuries
Additional Information
Back Injury Products and Treatment

Advanced Back Injury Treatment

Recovery Treatment For
Severe Back Injuries

One Super Important Fact:

One Super Important Fact

Back injuries can lead to life-long chronic pain if not treated properly. These FDA Registered Medical Wraps ARE more effective than any pain pills on the market when dealing with soft tissue injuries, and will often eliminate the need for surgery and reduce healing time.

Rapid Recovery for Back Injuries


We know that you're tired of treatments that only provide symptomatic relief for your Back Injury, without doing anything for the condition itself. We know that you'd rather not have to resort to surgery in order to get rid of your problem for good. You're looking for a conservative treatment that's going to relieve your pain and improve your mobility, with a reduced chance of your back injury coming back. Thankfully, King Brand® has the medical devices that will do just that.


The Ultimate Solution:


If you really want to get better, here's exactly what you need to do:


  • Do a BFST® treatment first thing every morning. Do 2 or 3 more BFST® treatments throughout the day. This will help you heal quickly.
  • Wear a ColdCure® Wrap as much as possible to relieve your pain and protect your back from further damage.
  • Avoid re-straining your back as much as possible. Using KB Support Tape® will help with this. Resting your body is hard, but it is very important in the early stages of healing.

Do this and your back injury can truly heal - finally.


Blood Flow Is Essential For Healing


You don't have to wait for endless months in pain. You can heal much more quickly with the right treatment. For a back injury, blood flow is the most critical element in rapid recovery. Blood Flow Stimulation Therapy® (BFST®) gives the tissues in your back the blood flow they need to heal quickly and completely.


The BFST® Wrap is an easy-to-use, plug-in medical device that helps bring an increase of oxygen and nutrient-rich blood to your injured back -- a requirement for the body to heal. Unfortunately, an injured back at rest often has restricted blood flow, which in turn limits the body's ability to heal. Physical activity will promote blood flow but all too often it also results in small but frequent re-injury, which extends your healing time and greatly increases the amount of scar tissue that develops. With a King Brand® BFST® Back Wrap, blood flow can be stimulated in your injured back while you are at rest. With improved blood flow and without physical activity and the risk of re-injury, you can recover from your back injury at a surprisingly rapid rate.



Cold Compression is Essential for Managing Pain


ColdCure Reduces Pain

To minimize pain and swelling in your back, complete a ColdCure® treatment any time your pain level increases, or if you have been active. The ColdCure® Back/Hip Wrap provides superior relief of the swelling and pain that comes with Back Injuries. ColdCure® Back/Hip Wraps use cold and compression together, because cold and compression are the two things you need to eliminate pain and swelling as quickly and effectively as possible. Don't let the pain of your Back Injury control you. Don't count the hours between pain relieving devices. If your back hurts, just apply the ColdCure® Back/Hip Wrap. The application of cold compression must be uniform and complete if it's going to work the best, and this is why the ColdCure® Back/Hip Wrap has been custom designed to perfectly fit your back, and to perfectly target the pain of your Back Injury.


Protect Your Back Injury Between Treatments


Tape to prevent re-injury

KB Support Tape is the perfect compliment to a quick recovery. Without restricting your range of motion KB Support Tape is powerful, even if you can't feel it. Perfectly protecting your Back Injury, KB Support Tape provides maximum protection so you don't have to deal with the constant re-injury cycle that quite often comes from Back Injuries. You move a lot through the day, and when you're injured you feel every little movement. You can't stop and wait for your Back Injury to go away. KB Support Tape is designed to protect your tendons, muscles and ligaments and prevent further damage as you go through your day.


Professional athletes always tape their injuries. You see it all the time. They know the benefits and they do what they need to, to heal as quickly as possible. KB Support Tape provides safe, high grade, optimal armor for your injury. It is made from the highest quality, hospital grade, biocompatible materials which most sports tapes are not. KB Tape is 100% KB Quality.


You're Ready To Go

buy now

When you entered our site, a Back/Hip ColdCure® medical device, a Back/Hip BFST® medical device, and a roll of Wide KB Support Tape were automatically put into your shopping cart. What's in your cart now are the three things you need to stop the pain, protect your injury and speed the healing of your Back Injury. You may go to the checkout at any time or please continue to learn more about treating Back Injuries by exploring the information on this page.


Free Treatment Advice & Guidance


Quality Customer Service

The purchase of every BFST® and ColdCure® Back/Hip Wrap comes included with the free professional consulting services of our King Brand® Advisors. This added benefit is precious in terms of your treatments and overall recovery. Take advantage of having a supporting team to help guide you through your entire recovery process, to help you get the best benefits from the BFST®, ColdCure® and KB Support Tape. Our advisors are thoroughly trained on Back Injuries and can help create a treatment plan that's specific to your individual needs. They are also highly knowledgeable when it comes to BFST® and ColdCure® technology and treatments. Our Advisors spend all day helping people just like you every stage of their recovery. They are truly dedicated to helping you deal and feel better as quickly as possible. We're here to help you every step of the way.


We're an American Company, ready to help Americans in need. A little kindness can go a long way, and that's why our Treatment Advisors are here for you 7 days a week. As a King Brand® customer, you can be confident that you are ordering from a US company that produces and ships FDA Registered Medical Devices within the United States and will be delivered to you quickly. You will be receiving a high quality medical devices that will continue to work for years to come. We want to help you get better as quickly as possible - whether or not you purchase our products.


King Brand makes excellent products that work!!! I purchased the hip and back option and chose the heat and cool options which is a winning combo! I experienced immediate relief in my hip, which has been scheduled for total replacement on January 3rd 2022, but I'm feeling better! And my back, which has a "slipped disk" has experienced relief! I love the products so much I purchased both options for the back as a gift for my Dad! Thanks King Brand!

Customer: 33673269 BFST Back | ColdCure Back | Roll TapeJan 11, 2022

BFST® Devices are Electrical Medical Appliances that
actively stimulate blood flow in injured tissue.

BFST® devices help heal soft tissue.

Back/Hip BFST® Wrap

BFST® stimulates blood flow through your injured back while you are at rest. This is very important because while at rest, an untreated back can otherwise have seriously impeded blood flow. It is the oxygen and nutrient-rich blood that enables the healing process, so adequate blood flow is required for the injured tissue to heal properly and quickly.


BFST® treatments are very pleasant and relaxing. People often notice a slight tingling sensation and warmth deep in their back as the BFST® starts the blood flowing. Since the effects of each 20 minute BFST® treatment last for up to 4 hours, it's best to spread your treatments out over the course of your day. King Brand BFST Back An ideal treatment regimen would be one treatment first thing in the morning, another treatment in the afternoon, a treatment in the evening, and the last treatment of the day right before bed.


Almost as important as the promotion of blood flow is the reminder of your injury. The reminder is what helps you move with care so you don't accidentally overdo it and cause further damage to your back. Avoiding re-injury is fundamental to rapid recovery. That's why we recommend you continue wearing your BFST® Back Wrap between treatments. When your treatment ends, simply unplug the controller from the device and tighten the wrap to your back. This will act as a reminder of your condition, as well as provide your back with light support and protection.


BFST® Back Wraps are guaranteed to fit comfortably on anyone with a waist measuring between 22" and 54". Accessory straps are available to provide an additional 11" of length, to help you achieve your perfect fit.



ColdCure® Wraps Works In Minutes!


Fast Response Time

Avoid the dangers of pain killers. King Brand ColdCure® Back/Hip Wraps are much safer and more effective than pain killers. ColdCure® Wraps start relieving the pain caused from a Back Injury within minutes. There's no need to wait for 20 minutes for your pain killers to start working. There's no need to wait 4 hours between treatments! ColdCure® Wraps are specifically designed for your hip. It doesn't matter what size your waist is, this is a custom wrap specifically designed to reduce the swelling in your back, and you can use them as much as you like. If there's pain, apply your ColdCure® Wrap!




Dealing With Pain - Consult with us for Free!


Treatment Without Drugs

Back Injuries can be so painful and debilitating that it causes us to rely heavily on pain killers. But honestly, pain killers are not your friend. It is understandable that you are looking for the relief from pain. Remember, though, the pain is there to stop us from hurting the area further. The pain is your body saying please stop doing that! While pain killers are a welcome relief, they can be dangerous to take when you're active. Pain killers can completely block the pain signal, making you unaware of any further damage you could be doing to your back. Pain killers should be restricted to times of rest.


When it comes to pain killers, some products are much more effective than others. Some can actually help your injury when used correctly and others will only make it worse. According to the National Institute of Health, our own government body tells us that Acetaminophen overdose is the leading cause for calls to Poison Control Centers (>100,000/year) and accounts for more than 56,000 emergency room visits. And acetaminophen (Tylenol) won't help you get better one bit. It only puts you at risk of more injury. If you want help choosing the right pain killer and want advice on how to use it more safely and correctly, give us a call at 1-844-672-9440. We will give you excellent guidance. No charge. No purchase necessary.


To maximize healing and minimize pain and swelling, complete a BFST® treatment right before bed. We can give you advice on medication you can take to reduce the pain and help you heal while you sleep. The BFST® treatment will work towards healing while you sleep, and the medication will work to relieve the pain and inflammation so that you can experience restful sleep. During the day, ColdCure® treatments are the best choice to continue to reduce inflammation while you are active. Our medical grade injury tape, KB Support Tape, is excellent for reducing reinjury and pain when you need to be active as well. If you're in pain, give us a call now for free advice 1-844-672-9440.

Track Your Symptoms and Treatments


Track Your Symptoms

Do you want to find out how well you are recovering from your Back Injury? Track your Symptoms and Treatments using our Symptom Tracker. The Symptom Tracker allows you to track your symptoms associated with your Back Injury as well as the performance of your BFST® and ColdCure® treatments. Have questions? Our trained Treatment Advisors can provide expert guidance on the products and treatments to help you relieve your symptoms quickly and effectively.


Download your reports! Not only is the Symptom Tracker useful when it comes to keeping a log of your symptoms including pain, swelling and mobility, you can download and print your reports so you can take it with you to your medical appointments. This will help your doctors understand how your recovery is going, how you are feeling and how the BFST® and ColdCure® treatments are working for you.


You don't need to wait until you receive your products. You can start tracking your symptoms now, and then compare your results after you start your treatments. This will allow you to see how much our products have helped you and how well you're improving.


Click here for more information on King Brand® Symptom Tracker

Orders been received, working wonderful! I'm glad it came in when it did. It's working wonderful, turned right around in two days here and doing pretty good!

Customer: 33558761 BFST Back | ColdCure Back | Roll TapeDec 23, 2021

ColdCure® Devices Reduce Pain and Swelling.

ColdCure® Devices are NOT typical cold or ice packs.


Back/Hip ColdCure® Wrap

For dealing with the pain associated with back injuries and conditions, nothing works better than cold and compression.


ColdCure® technology was developed specifically to address the need for a cold compression device that does not freeze the skin and underlying tissue. Our gel packs pose no threat of cold burns. This makes them much safer to use than other products that use ice, which can cause the skin to freeze, leading to permanent damage. ColdCure® gel packs are completely safe to use for extended treatment durations, meaning faster relief of pain and inflammation. Our ColdCure® technology is a huge improvement on regular ice packs.


ColdCure® Back Wraps are guaranteed to fit comfortably on anyone with a waist measuring between 22" and 54". Accessory straps are available to provide an additional 11" of length, to help you achieve your perfect fit.


The ColdCure® Back Wrap comes with swappable cold packs that contain our unique XC RigiGel® formula. Unlike other gels that are mushy and watery, XC RigiGel® is firm but also flexible. It doesn't move around, even when put under heavy pressure for long periods of time. It stays in place to provide your painful back with even, consistent cold compression. The gel packs are inserted inside the wrap one at a time, so you can have the other two charging in the freezer to keep your therapy going. Do your ColdCure® treatments in 20 minute intervals throughout the day, or as long as you need the relief.



For Mega Coverage of Your Back Injury


If you are looking for mega coverage of your Back Injury, the ColdCure® Large Body Wrap provides exactly that. With a cold treatment area that's greater than 15"x15", you can treat your entire back or both of your hips at once! This Wrap is ideal to wear around the home and can be laid on or rested against while sitting on a couch or chair. The Large Body Wrap is like the Back Wrap, but much larger. It's a universal Wrap that can be used to treat many areas and many different symptoms. It comes with 2 huge gel packs that offer amazing coverage and cooling power.


The ColdCure® Large Body Wrap is designed to fit anyone for non-back use. For use on the back it is guaranteed to fit comfortably on anyone with a waist measuring between 22" and 44". For people whose waist measures above 44", we have extensions that can be attached to your Wrap to achieve a perfect fit, (we recommend 2 Accessory Straps for use with the Large Body Wrap).



Accessory Strap


For 11+ Inches of Extension


The Accessory Strap can provide a more customized fit for the BFST® and ColdCure® Back Wraps. The strap provides up to 11+ inches of extension so you can use as much or as little extension as you need. We all come in different shapes and sizes and this strap will allow you to increase the size of your Back Wrap to achieve the best possible fit and treatment. Just attach one end of the Accessory Strap to one of the Back Wrap straps and pull it around your front. Attach the other end of the Accessory Strap to the other Back Wrap strap. Adjust to your desired fit.



KB Support Tape -- Armor For Your Injury


KB Tape Wide
$19.95
Add to Cart

Not all support tape is created equal. At King Brand®, our tape is medical tape, not athletic tape. This means our Tape is manufactured to ISO 10993 standards, which ensures that our Tape is made from extremely safe, biocompatible materials. Our Tape is actually made from safer materials than most baby products, including toys, clothing and even diapers. Don't let the big brand tapes fool you. Most of them are made from toxic materials, because there are no standards for athletic tape like there are for medical tape. Some big brand tape glues even contain carcinogenic ingredients. At King Brand®, your health and safety are of utmost importance, which is why KB Support Tape is manufactured to such high standards.



Why Use KB Support Tape?


KB Tape
$14.95
Add to Cart

KB Support Tape helps to prevent re-injury by providing damaged tissue with targeted support and protection. Why is this important? Because fragile, healing tissue is at risk of further damage as you go about your daily activities.


When you apply KB Support Tape, it works with your skin to keep the underlying tissue in place, preventing re-injury. Comfortable to wear, and still relatively stretchy, your skin will be more rigid and less elastic with KB Support Tape. By limiting the movement of your skin, this also reduces the movement of the soft tissue underneath, further preventing re-injury and giving it support. Avoiding re-injury and giving support both contribute to a much faster healing time.


KB Support Tape

Sizes of KB Support Tape™

2-inch wide Rolls are available in Black, Blue, and Beige

3-inch wide Rolls are available in Black and Beige


  • Continuous Rolls:
    • 2-inches wide, 16-feet long
    • 3-inches wide, 16-feet long
  • Pre-Cut Rolls:
    • 20 strips of 10-inch long,
      2-inch wide tape
  • Made of lightweight, comfortable material
  • Can be used for a variety of conditions
  • Supports & protects
  • Provides ongoing compression
  • Easy to apply & remove
  • Prevents re-injury
Back Injury Tape Application

While we found the above application to the right effective for Back Injuries, it is only an example. Please feel free to experiment with various Back taping applications to find the one that works best for you. The key is to use the pain as a guide. If you have pain in a specific area of your back, hip or leg, apply the Tape there.


KB Support Tape is made of thin, stretchy, breathable material. It's so lightweight and comfortable you'll hardly even notice when it's on.


It is designed to be applied any time you want extra support and protection for your injury.


There's no need to remove the KB Support Tape when you're doing ColdCure® treatments, as the cold will easily penetrate through the Tape. You can wear KB Support Tape during BFST® treatments (noting that with the BFST® there is a very slight loss of effectiveness during treatment due to the nature of the tape acting as a barrier).






Make Your Treatments Mobile


With the BFST® Battery Pack


This Rechargeable Battery Pack is designed to make your BFST® Wrap completely mobile. It attaches anywhere on your wrap by using the Velcro patch included, and can be used between 10-20 treatments, depending on what level you're on. That's several days of use on just one charge! This means you can do your treatments wherever you go!, all without being plugged in. Use it wherever the day takes you.


The Battery Pack is easily charged using your BFST® power supply. The indicator lights on the Battery let you know when it needs to be charged again. There's a lot of power in there so it takes 4+ hours to achieve a full charge when the Battery is nearly at 0. But from one full charge you'll get a lot of use!


The Rechargeable Battery Pack is specifically designed to work with your BFST® Wrap. Your BFST® Wrap comes with the components you need for treatments and to charge the Battery. For Airline travel the Battery Pack must travel in your carry-on or in the main cabin, not in checked luggage. Of course, you can use your BFST while you're on the plane!



It is wonderful. I've really enjoyed it. I love the pads, they freeze beautifully, they're still pliable. I don't have a single complaint. Put me down as a very satisfied customer.

Customer: 33501467 BFST Back | ColdCure Back | Roll TapeDec 22, 2021

Combination Therapy
BFST® + ColdCure® + KB Tape


BFST® for Rapid Healing
ColdCure® for Pain & Swelling
KB Tape to Prevent Re-Injury

Combination Therapy means using the right product at the right time. This is much more effective than just using one product at all times because each product addresses a specific issue. You have ColdCure® to relieve your pain and swelling, BFST® to promote blood flow and accelerate healing, and KB Support Tape for protection and re-injury prevention, resulting in the absolute best treatment for your Back Injury.


Step 1: Reduce Swelling and Inflammation


A very important part of treating your Back Injury is to use the ColdCure® Wrap to help reduce not only the visible swelling you may see on the surface, but also the inflammation you may have and cannot see, deep down in the soft tissue. You can use it several times a day. Use it anytime you want pain relief and after any significant exercise of your back even if it doesn't hurt afterward.


You should rely more heavily on ColdCure® treatments immediately after exercise because the inflammation will continue to re-develop when you are active. Being aggressive with back to back cold treatments after exercise will give your body a chance to get ahead of the inflammation, and prepare your back for the blood flow that's needed to help heal quickly.


Step 2: Heal Your Injury


Combination Therapy

Introduce your BFST® treatments at your less active times of day and before significant exercise. Keep your swelling and inflammation under control with ColdCure® but do not use ColdCure® and BFST® close together. Use BFST® in the morning, before bed, and after longer periods of resting your injury. When doing your treatments, you should only feel a slight warming sensation. At any time if it feels HOT or uncomfortable, discontinue use as you still have too much inflammation and swelling to complete a treatment.


Each BFST® Treatment will last only 20 minutes, but the increase in blood flow will last up to four hours. Ideally your treatments should be spaced out throughout the day, so you can promote good blood flow all day long. If you can't do 3-4 treatments a day, your two most important treatments are first thing in the morning, and right before you go to bed. This will ensure that you have a great start to your day and you can rest well at night.


If you are planning on being active throughout the day, complete a BFST® treatment before any type of physical activity. It can be as simple as doing housework. Always assess how you are feeling after your activity, as there's a chance you may need to apply your ColdCure® to treat any new inflammation generated during your activities.


The goal with your BFST® Treatments is not to increase on the levels as quickly as possible, but to condition your circulatory system to allow for the much needed increased blood flow. Staying on the lowest level to where you feel any warmth - remember it's just a slight warmth - will be the most effective way to start healing your Back Injury. When can you move up to the next level? You can move up in levels when you feel barely any warmth from the wrap at all. This means that you've successfully conditioned your circulation and you're ready to move up. Some people can move up in a few weeks, some people it takes a lot longer. It just depends on how well your body adjusts to the increase in blood flow.


Step 3: Treat Flare-Ups - Timing is Important


Combination Therapy

Do a ColdCure® treatment any time you experience a pain flare-up or after any physical activity to prevent further injury and reduce swelling and inflammation. Remember, staying on top of your inflammation will allow you to complete more BFST® treatments throughout the day.


Wait 30-45 minutes after your ColdCure® treatment before doing another BFST® treatment. This time will allow the blood flow and body temperature to regulate again. Refrain from using ColdCure® within the 4 hours following your 20 minute BFST® treatment, unless you notice an increase in pain during your BFST® Treatment.


ColdCure® treatments will slow down the blood flow, which isn't ideal, but sometimes necessary to relieve the swelling and inflammation generated. The BFST® will increase your blood flow which is important for faster healing.


Step 4: Use KB Support Tape


KB Support Tape is very important to help with your injury recovery. As you move throughout the day, your skin and your tendons move with you. Using the KB Support Tape over your injury will make your skin less flexible - therefore protecting your injury - without restricting your range of motion. KB Support Tape can be used at the same time as your BFST® and ColdCure® Treatments without any issues, but try to have your first BFST® treatment of the day without the KB Support Tape applied. After your BFST® treatment has been completed, then apply the tape. Removing the tape before the last BFST® treatment of the day will provide the best results.


Step 5: Complete The Healing Process


When you're recovering from an Back Injury, the pain ends long before you've finished healing. In fact, the pain is usually gone once your tissue is about 20-30% healed. The entire healing process is very complex, and takes much longer than most people realize. (You can click here for the full story). The key thing to remember is that long after the pain stops, your back is still healing. This means you need to keep doing BFST® treatments in order to complete the healing process. Doing regular BFST® treatments for several months after the pain is gone is extremely beneficial. Do a BFST® treatment prior to any physical activity. This will act as a warm up for your circulatory system. You should also continue to use KB Support Tape to help protect the area from re-injury.


Click here for more information on Combination Therapy

I love them. I had low back pain for years and they are the only thing I've found that doesn't make me feel like I've wet the bed if you know what I mean, they all get sweaty and yucky and King Brand holds the cold and they're comfortable, they don't get lumpy. I absolutely love the products. In fact we bought a small freezer just for them to keep them cold and out of harm from the other freezer. They're great. I really think they're wonderful for pain.

Customer: 1976906 ColdCure Back Dec 17, 2021


Medical Function - BFST® Wrap - Accelerated Healing




BFST® Wraps are FDA Registered Class II medical devices. They comply with hundreds of pages of regulations and standards that are in place to keep you safe and ensure effective treatments. They are designed, manufactured and tested to extremely high standards of quality, safety and efficacy. Manufacturers of consumer grade products can't say the same, because they're not FDA Registered.


The Blood Flow Stimulation Therapy® (BFST®) Wrap is designed to promote blood flow in injured tissue below the dermal (fat and skin) layer. Utilizing our proprietary Energy Web®, specially controlled and incredibly safe, low levels of EMR energy envelop your back and stimulate blood flow in the soft tissue deep beneath the skin. The resulting stimulation brings oxygen and nutrient-rich blood to your injured back, accelerating the healing process.


3 Level Controller

BFST® Wraps come with a 3 level power controller. Everyone should start their treatments on Level 1 and work their way through the levels gradually as they heal. Proceeding immediately to Level 2 or 3 will not speed up the healing process. You need to condition the body first.


When you first start your treatments on Level 1, your back will feel quite warm. This is because at first, your circulation is poor. The more treatments you do, the less warming sensation you will feel. This is good. As the warmth lessens from treatment to treatment, this is an indication that your circulation is improving. Better circulation means blood flow all the time, not just during treatments. This is the goal. When you feel very little warmth during a treatment, it is time to move up to the next power level. Don't rush it though, more heat does not mean better treatment. In fact, less heat means better treatment, so take your time moving up in levels.


Back/Hip BFST® Wrap

When it comes to therapeutic benefits, BFST® Wraps are far superior to heating pads. BFST® Wraps work to heal your injury by bringing additional blood flow to your damaged tissues, deep below the skin. All heating pads do is bring blood to the surface of your skin, making it hot to the touch. This doesn't do anything to heal the injury. There is a huge difference between a BFST® Wrap and a heating pad.


The Energy Web® of the BFST® Back device is enclosed inside a soft, comfortable neoprene wrap. The wrap shapes the Energy Web® to mold around your back to ensure that there is an even distribution of energy over the entire injured area. The wrap is opened and closed using attached Velcro® straps that allow you to adjust the fit. After treatment, the wrap does not need to be removed. The device easily disconnects at the wrap from the power supply and controller so you are free to move about your home when not receiving treatment, while still wearing the wrap for support and comfort.


They're great! When I bought the back and hip wrap I actually said to myself 'why didn't I order this before?' I've noticed that the reduction in pain over time has sped up quite a bit. I love the products I think they work great.

Customer: 16713778 ColdCure Back | BFST BackDec 08, 2021


Medical Function - ColdCure® Wrap - Extreme Pain Relief



Back/Hip ColdCure® Wrap

ColdCure® Wraps are FDA Registered Class I medical devices. Cold and compression applied to an injured back immediately reduces the risk of damage from excessive swelling. Doctors and Therapists agree that controlling swelling is a fundamental part of reducing long term, permanent damage resulting from soft tissue injuries. The ColdCure® Wrap exceeds all government and health agency regulatory requirements for cold therapy specifically for use in treating soft tissue injuries.


ColdCure® RigiGel® packs are much safer and more effective than ice and products that use mushy blue gel. Why? Because RigiGel® packs are like ice, but they stay at 32°F / 0°C. While they may start at about
-4°F / -20°C straight from the freezer, after a few minutes they will go to 32°F / 0°C and stay at 32°F / 0°C for a long time. ColdCure Stays at a Safe Temperature This is the ideal temperature for cold therapy, because it's cold enough to relieve your pain and swelling, but safe enough to not cause cold burns. Ice and blue gel packs will also start at -4° F / -20°C and rapidly go to 32°F / 0°C, but then their temperature keeps rising quickly, instead of staying in the safe, effective zone of 32°F / 0°C. The XC Gel® danger zone is very small, but the benefits are huge.


While XC Gel® packs are designed to be stored in the freezer, you can store them in the fridge if you find them too cold from the freezer. Not all freezers are the same. If you find that the gel is too stiff from the freezer, leave it to sit out for several minutes before inserting it inside the wrap. When the pack is soft enough to bend, it's ready to use for treatment.


Rest, Cold, Compression, Elevation

Many people follow the RICE - Rest, Ice, Compression & Elevation - method when treating a soft tissue injury. Most of these people probably aren't aware of the serious dangers that ice can pose. Ice can freeze your skin and numb your nerves, causing 'cold burns' and even permanent damage to your skin and underlying tissue. The proper solution is RCCE® - Rest, Cold, Compression & Elevation. We don't want to apply ice, we want to apply cold that is just above freezing. Yes, you want cold - and lots of it - but not so cold that it is below the freezing point of water.


XC Gel® packs contain 3x more gel than other products, for complete coverage of your back injury. When stored in the freezer, XC Gel® packs have
10x more cooling power per lb than other products, faster relief of your pain and swelling. Bigger packs with more gel inside plus superior cooling power equals an overall better, more effective treatment.


Back Coverage Zone

ColdCure® Back gel packs are specially designed for the shape of your back and hips. This ensures that your injury will receive an even distribution of cooling power during treatment. Each one of our gel packs is custom designed for a specific body part. Each body part is uniquely shaped, which is why each one of our gel packs is uniquely shaped too. This product been 100% designed to treat back injuries and conditions.



XC RigiGel® Means No Hot Spots!


Gel packs are notorious for having hot and cold spots. Our XC RigiGel® formula helps to distribute the cold energy evenly throughout the gel pack. When cold pressure is applied to a back injury, the gel starts to warm up in that specific spot faster than the rest of the pack. The cold energy in our gel packs is transferred from the cold spots to the warm spots much more effectively. This is a valuable improvement as your painful back will receive the cooling power of the entire gel pack every time. The temperature-balancing power of this gel formula is unmatched.


XC Gel® packs have 2 different colored sides: a white side and a gold side. Both sides give you all the same benefits that our amazing XC RigiGel® has to offer. XC Gel® packs can be inserted inside the wrap with the white side facing towards your back or away from your back since they're not side specific.




What It Means to Shop SMART with King Brand®


Shop Smart with KB

What you expect and deserve:


  • Lowest Price. You are buying direct from the manufacturer.
  • Fast Delivery. Products ship right away and are delivered within 1-2 business days with Express Shipping.
  • Outstanding Service. If you have an issue, we'll take care of you. We're better than Amazon.
  • Money Back Guarantee.
  • Incredible Results.

What you get but don't expect:


  • FREE treatment advice and counseling.
  • Thousands of real, honest testimonials.
  • We follow-up with you to make sure your treatment is successful.
  • A patient safety record that is the envy of the industry.
  • The exact same devices used by multi-million dollar professional athletes.
  • Registered, hospital grade, orthopedic medical devices.
  • 15+ years of experience and history, constantly improving our products.
  • The best experience you've ever had ordering online.

King Brand® Quality


Quality Guaranteed

King Brand® soft tissue rehabilitation medical products are the #1 choice by top Athletic Therapists and Medical Practitioners worldwide. We provide guaranteed results and customer satisfaction. Like all King Brand® products, there simply isn't a better performing option. All King Brand® products come with a 100% satisfaction guarantee. Try our products and if you are not completely impressed, you can send them back for a full refund. We know you will love them though because over one-hundred thousand people already use them and rave about the results.


Click here to see our Customer Testimonials

The King Brand® products shown are FDA Registered medical devices. That is not all. They have also been registered with Health Canada which means they have received twice as much review.


FDA and Health Canada Registration does not mean that we fill out a form to become Registered. Our claims are quite significant, and because of these claims the government agencies visit for week-long inspections to ensure that the end user is always receiving the safest effective medical devices we can offer. With two different countries of regulators this means our products get twice the oversight, ensuring exceptional quality and performance.


It is not required but we are also ISO-13485 compliant. This enforces standards are established by the International Standards Organization for global manufacturers of medical devices.


It is not required by any regulator, but we use only the safest materials in our products. ISO-10993 regulation ensures that our products are made from higher quality materials than most baby products, including diapers. This is the highest bio-compatibility safety standard in the world. This is the highest hospital grade - think Intensive Care and Operating Rooms. Our materials go through ISO-10993 testing to ensure they are safe for you. No consumer products are produced to this high standard.


King Brand products are, in fact, hospital grade through and through. ISO-60601 is the International Standard for Medical Device safety from an electrical standpoint. In spite of the BFST® being an electrical device, BFST® can be used in hospital emergency rooms and operating rooms without affecting other equipment. You can use any medical device with a BFST® and neither device will know the other one is there. This is a very tough standard to meet, but we do it and you benefit.


King Brand products meet over 20 different safety and quality standards that are not required even for medical devices and FDA registration. If we think there is anything that can be done to make our products safer and more effective, we have done it. That is the approach to everything we do and that is why our company and products are so highly regarded.


Click here for more information on our FDA Registration
Note from KB WebMaster - The text below is primarily intended to assist with Google properly classifying this page content. To learn more about our products please visit our website.
back injuries plague many people. back injuries include back strains, sciatica, slipped discs, pinched nerves, pinched discs, strained muscles, torn muscles and more. A bad back injury causes back pain. There are many symptoms of back pain caused by back injuries. Treatment for a back injury will cause your back pain to improve and your back injury to heal. There's no doubt that to heal back injuries quickly you need BFST treatments. Coldcure will help with back pain. You can cure back pain and a back injury with BFST and coldcure technology. Some back injuries require surgery. This heals the injured back but the pain in your back after surgery can be severe. The best back injury treatment is BFST. The best back pain treatment is coldcure. These wraps are incredible. They feel comfortable. They work. So, if you want to heal your injured back quickly, you need BFST. If you want to treat back pain you need coldcure. back injury symptoms are back pain and swelling. A sore back can be helped with back exercises although back exercises won't cure all back injuries.