First, ColdCure® RigiGel® holds much more cold per pound than any other gel. The Walgreens factory tested our gel and found that pound for pound our gel held over 3 times as much cold as the best gel they had to offer. The results were staggering.
Second, you have to have enough gel to do the job properly. This is the biggest failure with all the other ice packs and cold wraps. A wrap with tons of gel is a lot more expensive to make than a cheap ice pack. A wrap with tons of gel is heavy and therefore a lot more expensive to ship than a half-filled ice pack. So the market is full of pretty cold wraps with just a little bit of gel. And a little bit of gel is not going to help you. You want tons of gel. You want tons of RigiGel®. You want to relieve the pain.
King Brand® wraps come with 3 very large packs of gel in each box. This means you have 1 in the wrap and 2 more that you can swap in and out quickly to keep your therapy going. For example, our leg wrap comes with 3 gel packs that weigh about 4lbs (2 kgs) and that's just the gel packs alone. Compare that to most other ice packs or cold wraps on the market that weigh less than 1 lb including the wrap. In many cases, King Brand® wraps contain 10 times the amount of gel of other wraps. That means a huge difference in the treatment you receive. And this brings you value.
When you buy a cold compression wrap from King Brand® with ColdCure® technology you are buying a wrap that is superior in so many ways. Only King Brand® wraps use our own specially formulated non-migrating gel that is soft to the touch but doesn't flow under pressure. We call this RigiGel®. It's not a solid and it's not a liquid either. It's something in between. It is very unique and very, very hard to make. Traditional ice packs don't have the qualities of RigiGel®.
Why is this important? RigiGel® means that the gel stays in place over the area you are treating when pressure is applied and does not flow away to other parts of the wrap. This is very important. You want pressure on the affected area, not just cold. You also want the cold there too. And, you want it to be soft and comfortable because that area is hurt!
With our specially formulated, non-migrating, soft RigiGel®, you get it all. RigiGel® stays in place, even under heavy pressure, for long periods of time. Our non-migrating gel works so well that we've heard back from people who work in construction. They tell us that they wear their knee wraps all the time to work, because when they kneel for long periods it's like kneeling on a water bed instead of a hard surface. Even under full body weight, the gel stays in place.
For the last 100 years, healthcare workers, athletes and physical therapists were trained that RICE is the formula to follow immediately following a soft tissue injury. RICE stands for Rest, Ice, Compression and Elevation.
Often though, ice is too cold to be the best method for treating pain from soft tissue injuries. In this case the proper solution is RCCE® - Rest, Cold, Compression, and Elevation. While ice is good for the first 15 minutes, over a long period of time we don't want to apply ice, we want to apply cold that is NOT below freezing. You want cold - and lots of it - but not so cold that it is below the freezing point of water and body tissue. Ice can freeze the skin causing 'cold burns'. Ice is even more dangerous if you use it enough that it numbs the nerves and you don't feel the permanent damage that you are doing to your skin.
Ice pack injuries from too much ice are so common, there are actually law firms that specialize in representing people who suffer ice pack injuries. King Brand® ColdCure® packs hold enough cold out of the fridge to provide long, effective cold compression treatments. Used from the fridge, you are completely safe to use the gel packs one after the other for as long as you like, without need for a break in treatment. Keep one of the packs in the freezer and the other 2 in the fridge and you will get hours of non-stop cold therapy to take away your pain.
They work well from the fridge, but you can put ColdCure® packs in the freezer. Even at the coldest freezer temperature Rigigel® stays flexible when frozen. Yes, we can make ice bend like rubber. RigiGel® packs retain all their flexibility when frozen and their cold capacity goes through the roof. In terms of flex and form they feel exactly the same at 100 degrees as they do at -20 degrees. As freezer packs or fridge packs, they far outperform everything on the market. When treating yourself repeatedly without breaks, use them from the fridge, it really is the best choice for your health.
If youre serious about treating your body with the best possible solutions,
get ColdCure Technology® from King Brand®.